Full-service social media management + content creation.

For brands ready to hand over their socials and have everything taken care of. Combining monthly content creation, strategic social media management and community engagement, this is Studio Mimi's most hands-on package — designed to build a consistent, recognisable + engaging online presence.

WHAT'S INCLUDED

Content Creation

• 2 hour monthly content session

• Content planning + creative direction

• Reels, imagery + social-first content captured

• All content edited + prepared for approval

Social Media Management

• 5 Instagram posts per week, Facebook cross-posting

• Mix of Reels, carousels + static content

• 5 supporting Instagram Stories per week

• Caption writing + keyword/hashtag optimisation

• Instagram feed curation

• Content approval system

Strategy + Reporting

• Monthly social media strategy

• Monthly performance report

• 30-minute strategy call

Community Management

• 4 hours per month

• Comment management

• Proactive engagement with relevant accounts + audiences

• Sharing tagged Stories + posts

Consistent social media management, without the full-service content production.

Designed for brands that already have access to professional imagery or their own content but need the strategy, consistency + management behind it.

Studio Mimi takes care of your ongoing social presence, ensuring your brand shows up regularly with a clear voice, cohesive visual direction + purposeful content.

WHAT'S INCLUDED

Content Management

• Content approval system

• Client-supplied imagery + sourced stock imagery

• Instagram feed aesthetic + curation

Social Media Management

• 3 Instagram posts per week

• Reels, carousels + static posts

• 3 supporting Stories per week

• Facebook cross-posting

• Caption writing + hashtag optimisation

Strategy + Reporting

• Monthly performance report

• 20-minute monthly strategy call

• 1 round of changes per month

Community Management

• 2 hours per month

• Comment management Monday–Friday

• Proactive engagement with relevant accounts

• Newsfeed engagement

• Sharing tagged Stories + posts

For new businesses, rebrands or brands ready to build a strong, cohesive foundation before showing up online.

This package brings together your visual identity, brand positioning, messaging + social media strategy to create a brand that not only looks aligned, but has a clear direction behind it.

From your logo, colours and typography through to how you communicate, who you’re speaking to and the content you create, we’ll build the foundations of your brand from the ground up, giving you the clarity, creative direction + strategy to confidently launch, grow and show up consistently across every touchpoint.

WHAT’S INCLUDED:

Brand Identity

• Primary logo + secondary logo variation

• Curated colour palette + typography suite

• Visual direction + brand moodboard

• Brand style guide

Brand Direction

• Brand positioning + point of difference

• Brand personality + tone of voice

• Ideal audience + customer direction

• Key messaging + communication themes

• Overall creative direction

Social Media Strategy

• Social media goals + positioning

• Content pillars + themes + direction

• Platform recommendations

• Posting approach + frequency

• Audience connection + engagement direction

Content Strategy

• Content direction for your brand

• Reel, carousel + static content recommendations

• Founder-led + personality content direction

• Educational, awareness + conversion content ideas

• Hooks + storytelling direction + CTA strategy

Strategy Presentation

• Full custom Brand + Social Media Strategy document

• Strategy presentation / deep-dive session

• Refinement following presentation

• Clear direction + recommendations for implementation

This package is designed for businesses who need a month’s worth of custom content created in one seamless shoot.

Ideal for time-poor business owners who want fresh, organic content without the overwhelm, this service captures your brand in action using high-quality iPhone footage.

From a pre-shoot planning session to delivering caption-ready posts, this package provides everything you need to show up online with consistency and clarity. You’ll walk away with engaging, on-brand visuals ready to post, or use across your marketing channels.

Pre-shoot Planning

• 20-minute content planning call

• Creative direction + session planning

• Content ideas tailored to your brand

Content

• 2-hour content creation session

• High-quality social-first iPhone footage

• Content captured specifically for Reels, Stories + social media

Post Production

• Edited Reels tailored to your brand + platform trends

• A month's worth of social content

• Raw footage supplied if desired

For brands who want to capture the magic behind the scenes

Raw BTS is all about the real moments, the in-between shots, candid interactions and behind-the-scenes details that bring your brand to life.

We join your existing brand shoot or personal branding session to capture authentic, high-quality iPhone content designed for Reels, Stories and social snippets.

This service is perfect for creators, business owners, events and brands who want to make the most of their shoot day and walk away with a folder full of raw, ready-to-use content perfect for sharing your process, personality and brand story online.

• Pre-shoot content planning call to align on style, vibe and shot list

• 1 x on-site content session (during your brand shoot or business day)

• High-quality iPhone BTS footage (raw & unedited)

• Curated folder of vertical content ready for Reels, Stories or future editing

• Option to add on basic editing or caption writing if needed